As a brand, K2 Snowboarding’s roots, heritage, and heart lays in the backcountry. A brand fixated on riding new lines, building new jumps, and exploring new terrain. Our team shares that same mentality. Knowing that every year brings new snow conditions, new features, and new challenges every year motivates us.
It was an easy decision to welcome both Gabe Ferguson and Sage Kotsenburg to K2 Snowboarding. Both Gabe and Sage embody the same values and mentality as K2 Snowboarding, and we couldn’t be more proud to bring them under our wing.