Cruising through the intersection of East Coast and West Coast, somewhere between the mountains and the city, we met Whaffle. (@iamwhaffle)
Born and bred in Red Hook, Brooklyn, Tashawn “Whaffle” Davis is a young artist inspired by both the novelty of New York City and the nostalgia of its past. He believes that the 70’s was a time where both style and politics seemed to be welded together, and self-expression was globally ubiquitous.
Embodying culture of New York in the 70’s is a lifestyle for Whaffle. From his true vintage garb to the wood paneling, shag carpets, and sepia hues of his astonishingly preserved mid-century apartment, simply being around him is enough to feel transported to another era.
We teamed up with Whaffle to introduce a limited collection of skis and snowboards brought to life in his city and his home through the lens of photographer Giovanni Reda. (@giovannireda)
A portion of the proceeds from each product sold from the K2 x Whaffle collection will be donated to The Hoods to Woods Foundations, a nonprofit organization based in Brooklyn, New York that promotes awareness of the outdoors to inner-city youth through snow sports.